“Be careful that what you write does not offend anybody or cause problems within the company. The safest approach is to remove all useful information.”
A former journalist with first a local national English daily and then with an established local monthly financial publication, I’ve now moved out of mainstream journalism and indulged in fulltime writing in the advertising industry.
While drowning myself entirely in this stint, I learnt harsh lessons about the competitive world of advertising and today, it is the very art of writing sellable ad-copies, headlines, taglines, articles, brochures, annual reports and all other types of commercial collaterals that earns me a decent living.
Credit & Copyright: David Cortner This coming Tuesday, our Moon will appear to disappear. A similar total lunar eclipse is seen above in a time lapse image captured in 2003 over North Carolina, USA. As the Earth moves between the Moon and the Sun, the Earth's shadow fell on the moon, making it quite dark. In the above picture the Earth's rotation, multiple exposures, and digital enhancements are used to create a time-lapse effect that dramatizes how the Moon looked as it faded out and re-appeared during the three hour lunar eclipse. As the Earth's shadow engulfed the Moon, the lunar images became less and less bright, practically disappearing during totality. At this time, the Moon, which normally shines by reflecting direct sunlight, shone only by sunlight refracted through the Earth's atmosphere. The next total lunar eclipse won't be visible from Earth until February 2008.